Advancement & Public Services

University Marketing Working Group (UMWG)

One of the main ways University Marketing communicates the Administration’s marketing philosophy and priorities while integrating the University’s brand and messaging strategies across the Macomb and Quad Cities campuses, the colleges, and other University units is through monthly meetings with the University Marketing Working Group (UMWG). This group is comprised of individuals across the University who perform some form of marketing function for their area in addition to their other duties.

Active participants in the UMWG include the following individuals representing the following areas (as of 5/7/15):

College Marketers

  • Bryce Dexter, Director of Development, College of Arts and Sciences
  • Jill Beck, Assistant to the Dean, College of Fine Arts and Communication
  • Barb Arvin, Instructional Technology Systems Manager, College of Business and Technology
  • Dana Moon, Assistant to the Dean, College of Education and Human Services
  • Jason Eveland, Assistant Director of Development, Marketing, and Community Relations, College of Education and Human Services


  • Andy Borst, Director, Undergraduate Admissions, Macomb Campus

Alumni Programs

Annual Fund


Centennial Honors College

  • Rick Hardy, Director, Director, Centennial Honors College
  • Alex Geisler, Assistant to the Director, Centennial Honors College

Facilities Management


  • Brad Bainter, Vice President for Advancement and Public Services

Graduate Studies

Quad Cities Campus

  • Karin Chouinard, Instructional Technology Systems Manager
  • Tami Seitz, Director of Marketing and Public Relations, Quad Cities Campus

School of Distance Learning, International Studies and Outreach

Student Services

University Housing and Dining

University Libraries

University Relations

University Technology

University Television Services

  • Todd Draeger, Instructional Technology Systems Manager, University Television Services