Department Chairperson: Kenneth Hawkinson
Associate Graduate Faculty
The Master of Arts in Communication offers students the opportunity to study communicative processes building from theoretical foundations through a range of applications. Students may apply theory in various ways which may include analyzing and evaluating the impact of media on society, engaging in basic and applied research, developing and conducting persuasive campaigns, preparing for teaching at the college level, creating television and radio programs, planning and carrying out communication audits, and evaluating various forms of rhetorical discourse.
The program is designed for students who want to develop an advanced understanding of communication theories and applications and who want to do so through an intensive educational experience in small and highly participative classes and in one-to-one work with faculty members.
Graduates of the program choose to pursue professional careers in a broad range of media, business and educational organizations, or to continue their graduate education beyond the master's level.
Students must have a 2.75 cumulative GPA or 3.0 GPA in their last two academic years in order to be considered for regular admission to the graduate program in communication. Those not holding at least an undergraduate minor in speech communication or broadcasting, or those deficient in undergraduate courses, skills, or advanced theoretical knowledge may be asked, upon evaluation of their transcripts, to make up deficiencies prior to full graduate standing.
International students must have an overall TOEFL score of at least 237 (580 paper score).
If and when deficiencies exist in the applicant's undergraduate curriculum, specific undergraduate courses will be assigned to such an individual until the candidate has demonstrated a sufficient level of competence in the designated areas of concern. Deficiency courses do not apply toward graduate credit. Possible deficiency courses include:
Each applicant will be evaluated on an individual basis; hence the nature and the number of courses to be made up (if any) will vary from student to student. However, within each discipline there are specific skills, advanced theories, and knowledge which are deemed essential for a successful graduate experience. The suggested menu of deficiency courses, therefore, should not be construed as all inclusive nor as specific.
The Graduate Record Examination (GRE) is not required for regular admission to the Communication graduate program.
Students entering the Communication program must enroll during either the fall or spring semester.
The Master of Arts degree in Communication requires a minimum of 33 semester hours of course work, to be distributed as follows:
Directed Departmental Electives (must be at 500 level, excluding COMM 520, COMM 596, COMM 601, COMM 602, and COMM 679): 6 s.h .
Exit Options (Select one)
Total Program: 33 s.h.
500 Introduction to Graduate Study. (3) Introduction to major theories and concepts relevant to the field. Includes orientation to the communication discipline, as well as exposure to experience in scholarly writing.
504 Empirical Research in Human Communication. (3) Introduction to research design, statistics and empirical measurement as applied to the study of human communication.
506 Message Production. (3) Study of contemporary communication theories with a focus on message design and production.
520 Research in Communication and Broadcasting. (1-6, repeatable to 6) Independent study or guided experience. Prerequisite: Completion of nine semester hours of core course requirements.
539 Seminar in Communication. (3, repeatable to 6) Consideration of philosophies of communication and review of current literature in the field.
596 Graduate Internship. (1-3, repeatable to 3) Supervised applied experience at a work site outside the Department of Communication. Graded S/U. Prerequisite: Completion of at least 18 semester hours of Communication course work and approval of the graduate adviser and departmental supervisor.
601 Thesis. (3,6, repeatable to 6)Prerequisite: Completion of 18 semester hours of course work.
602 Creative Project. (3)Prerequisite: Completion of 18 semester hours of course work.
420G Television Graphics. (3) Students design computer graphics and animation. Projects include news anchor boxes, graphic backgrounds, and animated feature introductions. Prerequisites: BC 322 or permission of the instructor.
421G Broadcast Writing. (3) Study and practical application of writing techniques for broadcasting. Special attention is given to longer fiction and documentary forms.
422G Television Directing. (4) Examination of procedures, techniques, and problems identified with the directing of television presentations.
423G Broadcasting Programs and Audiences. (3) History, development, and impact of broadcast programming. Attention to program creation, survival, and audience attitudes. Critical analysis of the current network television season.
424G Broadcasting Station Management. (3) Study of the social, economic and legal responsibilities involved in the management of broadcasting operation. Discussion of organizational leadership and control. Attention to managerial functions. Prerequisite: BC 323.
425G Broadcast/Cable Law and Ethics. (3) A study of the laws covering the broadcast/cable industry in America from the Communication Act of 1934 to the present. Ethical considerations faced by broadcasters and cablecasters.
426G Radio and TV Sports Production. (1-3, repeatable to 6) Theory and practice of remote radio and television sports production and editing techniques. Prerequisites: BC 221, BC 223, BC 321 and BC 322 or BC 327; ENG 180 and ENG 280.
427G Advanced Radio Broadcast Production. (3) Designing and producing major projects in news, features, and documentaries. Content and production excellence are stressed.
500 Introduction to Graduate Study. (3) Provides instruction and experience in qualitative, philosophical, and bibliographical resources and research methods in the broadcasting, speech communication, rhetoric, and public address areas of the discipline.
539 Seminar in Mass Media. (3, repeatable to 6) Consideration of philosophies of mass communication and broadcasting, and review of current literature/issues in the field.
544 Broadcasting and Government. (3) Examination of policies and regulations which govern broadcasting. Emphasis on the role which the president, Congress, the FCC, the FTC, and other agencies play in regulating broadcasting media.
547 Communication Technology and Change. (3) An exploration of the impact of electronic communication technologies on various forms of communication.
409G Communication and Conflict Management. (3) Study of the role of communication in conflict. Consideration of the major theories of conflict and conflict management. Prerequisite: COMM 311.
410G Theory and Methodology in Interpersonal Communication. (3) Study of theory, concepts and methodology relevant to dyadic interaction. Examination of, and participation in, field, survey, and experimental studies of interpersonal behavior. Prerequisites: COMM 311 and 344.
413G Advanced Organizational Communication. (3) Study of communication issues in organizational settings. Examination of organizational behaviors and case analyses contributing to the understanding and improvement of individual, group, and organizational communication. Prerequisites: COMM 311 and 343.
441G Classical Rhetoric. (3) Textual studies of Plato, Aristotle, Cicero, Quintilian, and St. Augustine.
456G Persuasive Campaigns. (3) Study of the design and execution of persuasive campaigns. Prerequisites: COMM 241, 311 and 356.
480G Special Topics in Communication. (3, repeatable to 6, for different topics, with permission of department chair) This course deals with selected topics of interest in communication, such as nonverbal communication, intercultural communication, and family communication. Prerequisites: ENG 180 and 280; completion of at least 12 s.h. in communication.
501 Seminar in Interpersonal Communication. (3) Study of major theories, concepts, and methodologies relevant to interpersonal communication.
503 Seminar in Persuasion. (3) Examination of major theories and related research dealing with communication and attitude formation, change, and reinforcement processes.
508 Seminar in Rhetorical Theory. (3) Studies of historical and contemporary rhetorical theories.
510 Seminar in Organizational Communication. (3) Examines theoretical and practical organizational communication frameworks with a focus on understanding current issues and challenges in modern organizations.
538 Teaching Speech in College. (3) Guidance in planning units of instruction, writing objectives, devising strategies, teaching units, and evaluating speech performance in a college classroom situation. Includes practical application of principles and methods.